​

81What? Before we go deeper into what we do... Let me share with you the following:
 

More than 60 % of Sales Leadership is promoted out of the own sales organisation because they were the best performing sellers and/or problem solvers within the company. Does that mean that they are immediately the most effective sales leaders, establishing the right sales culture, enabling the sales organisation in having the right go-to-market, segmentation and/or product focus, ensuring the team has the right capabilities, messaging, tools and skills?

​

Your market, competition and/or customer’s behaviour is changing rapidly, but is your management and sales team able to follow this speed of changes and is this all embedded in your sales strategy, sales actions and CRM?

​

Or you are a start-up or scale-up where you as the business owner have covered all areas including sales development, account management and customer success but now your organization requires a more professional and structured approach to get you through these growing pains?

​

Now...WHAT IF: Your Sales organisation is implementing the right sales strategy with a sales team that is properly skilled, uses smart tools and the proper sales messaging to reach your customers & prospects in a way that takes away the pressure on pricing.

​

I bet you can stop losing 18-32 % of your sales team’s time in building a relevant sales story, bringing it to the right people at the right time and focusing on the right opportunities & activities. You would have your sales management focus on all elements that influence your pipeline velocity. You would have a team that feels supported in all their commercial challenges based upon their personal needs, skillset, and level of (sales) experience.  

​

Personally, I’ve been in all these situations and I can tell you, at the time, I could have used some additional support to help me prioritise, structure my daily sales management and pick & choose my battles to ensure my sales and marketing was aligned.

And Although I did get leadership & sales management trainings or I even got an internal sponsor, it did not help my focus on all key building blocks of the sales strategy. Neither did it help me to implement all the necessary changes because the training & coaching & support was not aligned, and I was not challenged enough on the current way of working. How is that also possible by somebody from your own internal organisation?

​

The best way is to learn from best practices from other companies or industries, and to be challenged by an external coach. They can really open your eyes and learn you what you do not know yet and help you implement and embed it in your sales culture.

​

I saw a joke once that I would have loved to have invented it myself:

​

​

 

 

 

 

 

 

81 EChOes is about listening to your needs, understanding your current sales organisation and where you want to go to and it's about finding your quick wins and mid-term implementations. Yes, we listen, analyse, consult, implement and train you and support your team. If necessary, we'll echo it 81 times to make sure it's understood and completely embedded in your sales culture.  It's not only about improving your commercial performance, it's also about supporting your leadership to make them grow and give them the feeling they do not have to do it all by themselves. 

 

Here are just a few examples of skill set trainings we can set up for you: 

​

​

​

​

​

​